We brought the vibrant energy of Campari to life with a sleek brand activation at the iconic Dalston Roofpark. The venue was fully transformed to showcase Campari’s bold identity, featuring a bespoke outdoor bar illuminated with dynamic LED lights that set the tone for the event. Shade sails provided stylish cover, while branded seating ensured guests could relax in comfort, all while soaking in the immersive atmosphere.

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A standout feature of the event was the striking giant LED archway at the entrance, which welcomed guests into a world of bold, engaging brand experiences. Additionally, a smaller, portable Campari bar was placed strategically to enhance the event flow, offering an accessible point for guests to experience the signature drinks firsthand.

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This immersive brand activation was carefully designed to ensure Campari’s unique style and energy were communicated through every detail, from the custom-built bar to the carefully curated branding elements. Guests were engaged at every corner of the venue, making it a memorable and visually captivating brand experience.

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This project saw us demonstrate our expertise in delivering high-impact brand activations, creating an unforgettable experience that showcased Campari’s vibrant brand in a highly engaging and immersive way.